Journalism fundamentals I 

• History and values of journalism 
• Column writing and filler writing 

Preparing your articles 

• Photography and the freelance journalist 
• Marketing your story and pictures online 

Journalism fundamentals II 

• Headlines and leads for your article 
• Six fundamental questions in journalism 

Media markets 

• Writing for your local paper 
• Breaking into mainstream journalism 

Sourcing and preparing leads 

• Sourcing celebrity leads 
• Comment and opinion 

Becoming a freelance journalist 

• Freelancing opportunities 
• The working freelance journalist (international) 

Writing style 

• Rules for good writing; Part one 
• Checklist of copywriting techniques 

Marketing your work 

• Getting to know the high flyers 
• Freelance journalism; the next step 

Journalism essentials 

• Powderhound; writing about skiing 
• The working freelancer 

Writing articles 

• Police rounds and crime reporting 
• Writing a health and fitness article 

Writing foundations 

• Rules of good writing; Part two 
• Philosophy of the successful freelancer 

Generating story ideas 

• How to dream up, write and sell a freelance article 
• Writing about nature and the environment 

Interview techniques 

• The art of the interview 
• Interviewing celebrities 

Ethics, legal guidelines and copyright 

• Introduction to ethics 
• Recommendations for professional reporting 

Digital photography 

• Types of digital cameras 
• Digital imaging glossary 

Building your freelance business 

• The internet and web as a business resource 
• Writing a world music column/review 

Media research 

• Writing about social change, historical features 
• Writing about art, writing an exhibition review